Bravo Thinks "Out of the Box"

"Tanishq - Capturing Indian women's heart" case study discussion in marketing session and Bravo Disagrees with scientists and has placed an argument that Sound travels faster than light. bravo reasons that in this class before the faculty asks a question he can hear rumpus sound and sounds from all corners of his classroom. Bravo is sure that sound travels much faster provided two conditions apply - it is marketing session in div b and R.A. is present for marking the effectiveness of ur DCP. In the course of discussion bravo devises a strategy for Tanishq Inc. and suggests them to tie-up with Saffola oil. He believes that with every purchase of gold from tanishq one litre of saffola oil should be given for free as doctors recommend that consumption of this oil keeps one's heart healthy and hence it will be easy for tanishq to capture indian women's heart. Hail bravo! Now we know why SPJIMR did no mistake by selecting him for marketing SPecialization.

Think "Globally" Think Like "Bravo"

It was "Consumer Behaviour" session in marketing course at SP when the faculty discussed about sudden changes in consumer behavior of MEN in India by sighting an example of fairness cream "Fair and Handsome". Bravo agreed and disagreed to this fact presented by faculty and sighted a major reason in post session discussion at bistro. with a short smile on his face bravo said that he has a genuine argument against the views of faculty but did not tell in class due to two reasons:
1. Presenting any argument in Div B is as dangerous as sending abhyudaya assignment to whole batch.
2. Bravo's intrinsic motivation for DCP - Marketing R.A. was not present in class.

Bravo was humble enough to share his views with his close friends who honestly communicated this information to the author of this post. Bravo says that Indian Men always tend to follow a role model and that presence of sharukh khan in "fair and handsome" advt. have helped them capture market share. However, now with Barack Obama given the Noble Peace Prize, Indian men would look at him as a role model and stop using "fair and handsome" and demand for a creams to make one tanned would increase. Bravo immediately thought of forcefully entering in "Bar Camp" session and share his enterprising business opportunity idea to the aspiring businessmen. However, active members of ENTRECOM smartly undertook their "Strategic Task" as per ADMAP guidelines and stopped bravo from entering in Bar Camp session.
Bravo wins our heart as he finds link between Nobel peace Prize and consumer behaviour. Hail bravo!!!

Bravo disagrees with Unmaad

On 6th oct most of the bravo's friends had their Gtalk status "SP conquers bangalore", "SP wins at Unmaad" or "The world is no more bangalore, the world is SP" etc. the last one touched bravo's sentiment and robotics tears started oozing out from his peacock eyes (divychakshu). Bravo expressed his concern to one of his roomie(as always name witheld again) about Unmaad having the tagline as "the world is bangalore" and people putting their status msgs regarding world and SP. Bravo said that " It took 6 years for columbus to infer that The world in Round; Thomas Friedman took 2 years to write the book The world is flat and how can these people at Unmaad without any proper analysis decide that The world in Bangalore". Bravo further expressed his cognitive dissonance towards his friends who claimed "The world is now SP" in their gtalk status messages. Bravo reasons that with campuses only in dubai and singapore how can these people be so foolish to say that the world is SP. Without wasting any further time Bravo wrote an email to Acadcom@SP with a suggestion to start SPJIMR campuses in greenland, antartica, alaska and Maldives so that his friend's claims of "the world is SP" can be justified. Online applications for admissions to these campuses will be soon uploaded on this site once bravo gets the rights to post here.